In the coming years, we plan to continue this expansion into other areas where we see the possibility of making people's jobs easier through innovative technology solutions. DYMO Stamps Online is the web version of DYMO Stamps, DYMOs popular postage stamp printing application. Also bought my rolls of stamps on Amazon much cheaper than from the 'official' source. It tells me how much postage for a 2 or 3 ounce package and as the rates go up, I get an email from the stamp people and update my Mac. We were acquired by Newell Brands, a Fortune 100 company, in 2005, and have since broadened our product lines to include contact management software and business card scanning solutions, mailing and shipping scales and online postage. The free DYMO software works great with the Labelwriter Twin Turbo and this scale. Add the printer to the software on either your computer or mobile device. From simple embossers, manual label makers and desktop products to industrial portables, computer-connected products, and cutting-edge software and online service, DYMO is here to simplify your tasks while helping you look more professional.įrom our initial beginnings in 1958 as an embossing company based in California, DYMO has grown to be a company with global reach. Install the software you will use to print labels. At DYMO, we are all about efficiency, whether you need to organise your kitchen, or you need to mail hundreds of letters, we have a solution for you!ĭYMO offers a complete range of products for the office, warehouse, worksite, home and even the classroom. Includes DYMO Stamps software (free download) print USPS-approved postage from your desktop Fits in any office sleek, compact, modern design saves desk. About DYMO AustraliaĭYMO is fast becoming the worldwide leader in providing innovative solutions that help people accomplish their tasks easier. Mega Office Supplies offers a huge range of Dymo label printers, Dymo label machines, Dymo label makers, Dymo LetraTag Label Makers, Dymo Rhino Label Makers, Dymo XTL Label Makers, Dymo Embossing Label Makers, Dymo label Tapes, Dymo digital postal scale, etc. Discover DYMO’s easy-to-use range of desktop, handheld and portable label makers and scales for home, office and industrial environments. Mega range of Dymo label makers, labels, and scale has helped organise homes, offices, toolboxes, craft kits and more in Australia. Suspension Files, Folders And Accessoriesĭiscover DYMO’s Label Machines Australia Wide.Shredders, Shredding Supplies And Folding Brochure Holders, Signage and Display Standsĭocument Filing, Presentation And Display Books
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Having an API that validates the address is the easy part. To match the USPS database, “ST” has been added, Suite changed to STE, the ZIP Code has beenĬorrected, and finally, the +4 Code has been added to the ZIP Code. Now, the address is updated to look like this: Typographical errors are corrected and the address is standardized to the official USPS address format. Errors in casing, abbreviation, spelling or other If the address you provided doesn't quite match an existing address in the database, the next step in the USPS address verification process is to attempt to correct it in a process called address standardization. And just like that, your address is validated. If the postal service finds an exact match in their database, they will return a response that the address is Maybe you enter an address that looks like this: The provided address against their address database to identify possible matches. The first step in using the USPS address validation API begins with comparison. Standardization API that changes an address to match the accepted USPS address format. The USPS address verification API doesn't just make sure an address is valid. You validate against Smarty's address database, we will tell you if the matched address is a USPS address or a non-postal Not all are deliverable via USPS but that doesn't make them any less real. 160 million USPS addresses is a good start, but Smarty's US Master Address Listįeatures 193+ million valid US addresses. Through our US Master Address List product. The USPS? Not without a truckload of effort, boatload of cash, or violating the USPS TOS.Įven though USPS doesn't allow you to download their database, Smarty will allow you to download our comprehensive US address database So, can you access information in the USPS address database? You betcha. Wouldn't be allowed through the USPS APIs directly. These vendors (like Smarty) are permitted to use and enhance the USPS address data for broader use cases that To jump through all the hoops and abide by their strict agreements in order to become CASS Certified vendors. The USPS database data is also accessible through third party providers that are willing But, they do give access for anyone to check an address against their data through the official USPSĪddress APIs and web forms. Sure, the USPS address database is a thing of beauty, but the Postal Service won't hand their data out to Points such as county, delivery point code, and vacancy status are available on each delivery point. The database contains business, residential, and post office box delivery points. The United States Postal Service maintains a database of 160 million mailing addresses in the United States that Is the USPS API free? Are there limitations?.Each API also limits you to five lookups per request at a time. Normalization, ZIP+4 appending, and more. USPS City State Lookup API - Provides the city and state for a particular ZIP Code.Įach of the USPS address lookup APIs perform specific functions such as address validation, address.USPS ZIP Code Lookup API - Tells you the ZIP+4 Code for addresses you submit.USPS Address Validation / Standardization API - Verifies that an address you submit is realĪnd mailable and returns it in a standardized format recognized by the USPS.The United States Postal Service also offers a suite of relevant address APIs. See Validated Address Predictions Automatically as You TypeĮnter a ZIP Code or City to Find Matching Cities or ZIP Codes Smarty address apis here: Verify and Standardize both USPS and Non-USPS Addresses in the US Smarty ( formerly SmartyStreets) builds on the data the USPS provides and gives ridiculously fast address validation, address data enrichment, standardization and autocomplete with their own collection of flexible address APIs. Address validation APIs efficiently integrate with websites, databases, CRMsĪnd other software to enhance address data quality. US address validation APIs normalize addresses (API) that verifies postal information automatically. To data on over 160 million US postal delivery points as well as ZIP Code and city information.Īn Address Validation API or verification API is an application programming interface The USPS address validation API gives software developers access Provided by the United States Postal Service. The USPS API is actually a collection of public address validation API and address lookup APIs * While many default snapshot modes are provided with Debezium, * - What queries should be used to snapshot * This interface is used to determine details about the snapshot process: If you do not specify a type value, the signal fails to stop the incremental snapshot. If this component of the data field is omitted, the signal stops the entire incremental snapshot that is in progress.Ī required component of the data field of a signal that specifies the kind of snapshot operation that is to be stopped.Ĭurrently, the only valid option is incremental. Specifies type parameter specifies the operation that the signal is intended to trigger.Īn optional component of the data field of a signal that specifies an array of table names or regular expressions to match table names to remove from the snapshot. Descriptions of fields in a SQL command for sending a stop incremental snapshot signal to the signaling table Item The following table describes the parameters in the example: Table 5. If you do not specify a value, the connector runs an incremental snapshot.įor more information about the additional-condition parameter, see Ad hoc incremental snapshots with additional-condition. The array lists regular expressions which match tables by their fully-qualified names, using the same format as you use to specify the name of the connector’s signaling table in the configuration property.Īn optional type component of the data field of a signal that specifies the kind of snapshot operation to run.Ĭurrently, the only valid option is the default value, incremental. The type parameter specifies the operation that the signal is intended to trigger.Ī required component of the data field of a signal that specifies an array of table names or regular expressions to match table names to include in the snapshot. Rather, during the snapshot, Debezium generates its own id string as a watermarking signal. Use this string to identify logging messages to entries in the signaling table. The id parameter specifies an arbitrary string that is assigned as the id identifier for the signal request. Specifies the fully-qualified name of the signaling table on the source database. Descriptions of fields in a SQL command for sending an incremental snapshot signal to the signaling table Item The following table describes the parameters in the example: Table 3. The format of the names is the same as for the configuration option.Īn optional string, which specifies a condition based on the column(s) of the table(s), to capture aĪn optional string that specifies the column name that the connector uses as the primary key of a table during the snapshot process. Specifies the type of snapshot that you want to run.Ĭurrently, you can request only incremental snapshots.Īn array that contains regular expressions matching the fully-qualified names of the table to be snapshotted. Example of an ad hoc execute-snapshot signal record Field Set the type of the execute-snapshot signal to incremental, and provide the names of the tables to include in the snapshot, as described in the following table: Table 2. You specify the tables to capture by sending an execute-snapshot message to the signaling table.
A series of agreements between Western countries and the Soviet Union allowed for what was essentially legal spying on both sides of the conflict. In fact, the other team’s spies were a welcome part of the not-quite-war. government would be legally prohibited from undertaking itself.”Įven in instances of spying on enemy governments, espionage was not always entirely devious or violent. NSA does not ask its foreign partners to undertake any intelligence activity that the U.S. Max Boot, a writer for Commentary said, “this intelligence sharing allows them to do an end-run around prohibitions on domestic surveillance: the Brits can spy on our citizens, we can spy on theirs, and then we can share the results.” In 2013 the National Security Agency denied these accusations, saying, “any allegation that NSA relies on its foreign partners to circumvent U.S. Since there are many laws prohibiting governments from spying on their own citizens, some countries have used shady workarounds to gather such intel. It was revealed in 2013 that the members of the UKUSA Agreement very well might spy on each other, but not necessarily out of mistrust. Charles Kupchan, professor of international affairs at Georgetown University, put it simply: “Everybody spies on everybody, including friends on friends.”Īnd even the unbreakable bonds of the Five Eyes are not exempt from this practice. But then it was later revealed that German intelligence officers had “accidentally” eavesdropped on the U.S. was accused of bugging the German chancellor’s phone less than 10 years ago. Intelligence operations are always most concerned with the safety of their own nation first, so if it’s in their best interest to spy on a country that’s technically their ally, so be it. This has been a practice since the dawn of espionage, and it’s never been more relevant than it is today. Countries spy on their allies all the time. But for that whole time, these five nations, and specifically the UK and the US, have worked together and shared their intel for the “greater good.”Įven the strongest of friendships comes with a healthy dose of paranoia. This agreement was kept so secret that it wasn’t made public until 2010, almost 60 years after its founding. These five powers agreed to share their sensitive intelligence, and in turn, probably not spy on each other. The agreement currently involves Australia, Canada, New Zealand, the United Kingdom, and the United States, which are collectively known as the Five Eyes. Following the end of World War II, the UKUSA Agreement marked a new era of intelligence operations comradeship. That hasn’t always been the case, though. If the goal is to painstakingly obtain important intel about a foreign group, military, or government, the best use of all those resources and money would be if that intel involved a potentially dangerous country-not one of our closest allies. Misconception: Countries only spy on their enemies. The company is based in Callander, a small town in the heart of the Trossachs National Park, which is known for its stunning natural beauty and rich history. McQueen Spirits is a Scottish drinks producer that was founded in 2015 by husband and wife team, Dale and Vicky McQueen. Whether you’re sipping it on its own or mixing it into a cocktail, this gin is sure to delight your taste buds and leave you wanting more. Its complex flavor profile and unique production process make it a standout in the world of gin, and its beautiful purple color is sure to impress. Overall, McQueen & The Violet Fog Ultraviolet Edition is a premium gin that is perfect for those who appreciate the finer things in life. This color change is due to the pH level of the gin, which changes when mixed with tonic water or other acidic mixers. When added to the gin, it gives it a beautiful purple hue that is both striking and elegant. This flower is native to Southeast Asia and is known for its vibrant blue color. One of the most unique aspects of McQueen & The Violet Fog Ultraviolet Edition is the use of butterfly pea flower. The distillate is then blended with pure water to achieve the desired alcohol content and flavor profile. The resulting mixture is then distilled in a copper pot still, which helps to extract the flavors and aromas from the botanicals. The botanicals are carefully selected and then macerated in a neutral grain spirit for 24 hours. The production process for McQueen & The Violet Fog Ultraviolet Edition is a labor of love. Other botanicals used in the production of this gin include juniper berries, coriander seeds, angelica root, orris root, and lemon peel. This botanical is sourced from the high-altitude forests of Tasmania and adds a refreshing and invigorating flavor to the gin. One of the most notable ingredients in McQueen & The Violet Fog Ultraviolet Edition is the eucalyptus leaf. The result is a smooth and complex gin that is perfect for sipping on its own or mixing into your favorite cocktail. This gin is produced in small batches, using traditional distillation techniques that have been perfected over the years. McQueen & The Violet Fog Ultraviolet Edition is a premium gin that is crafted using a unique blend of 21 botanicals. “The formal opening of the new distillery is an opportunity to recognise the vision of the co-owners and the hard-work and dedication of the staff, and I look forward to seeing greater success as McQueen expands into markets around the world.”ĭale McQueen mentioned that the strategy to grow McQueen Gin had been strongly supported by the Scottish Government through Scottish Enterprise (SE) and also McQueen Gin’s relationship with retailer Aldi and a number of Aldi only expressions and limited gin releases.Discover McQueen & The Violet Fog Ultraviolet Edition: We want to be ambitious for Scotland and encourage private sector investment in a range of key markets, including food and drink. “I am pleased that Scottish Enterprise has been able to help the company’s ambition by providing support and expertise in their growth. “The impressive growth of McQueen Gin proves that it is possible with the right idea, product and people to go from a small start-up business to exporting around the world in a relatively short period of time – and that being rural-based provides no barrier to international success. The distillery was officially opened by the First Minister of Scotland, Nicola Sturgeon, who commented: Well, on Monday the 13th of May 2019, we were humbled to join Dale, Vicky, their family and their team, which now consists of over 10 members of staff along with other guests, to witness the opening of the new McQueen Distillery, which is housed in the Robert McQueen building, named in memory of Dale’s father who had sadly passed away earlier in the year. It was a grand vision but one Dale underpinned with “we will always make our gin the McQueen way: with passion, honesty and integrity.” Dale was also very happy to show us around where his new office would be and point out where the stills would be, bottling, storage and more. The new distillery would mean they could keep up with demand and also help them increase the number of bottles they could produce. Dale and Vicky explained they were about to make a start on what would become the new home to McQueen Gin. During our visit, Dale showed us around the existing distillery and showed us the former cattle shed, which apart from four walls and no roof and a cement floor featuring troughs for milking, looked like anything other than a distillery. Best Laptops for AutoCad and VR Viewing: Dell Precision 5560 Workstation | Buy Now Best Laptop for AutoCAD Visuals and Graphics: Dell XPS 15 Laptop | Buy Now Best AutoCAD Laptop for Students: Lenovo Yoga 7i (14”), Gray 2023| Buy Now Best AutoCAD and Gaming Laptops: Razer Blade 15 Base Gaming Laptop with Dedicated GPU | Buy Now Best Laptop for Value: ASUS ROG Zephyrus G14 14" Gaming Laptop| Buy Now Best Laptop for Multiple Industries: Acer Predator Helios 300 PH315-54-760S Gaming Laptop | Buy Now Best Laptops for AutoCAD Architecture: Lenovo ThinkPad P17 Gen 2 Mobile Workstation | Buy Now Best Laptop for Designers: Apple MacBook Pro 16" Display with Touch Bar | Buy Now Thomas’ Top Picks for the Best Laptop for AutoCAD 2023įind the best laptop for AutoCAD with incredible performance in this selection of top models including some high-end processors, whether you’re looking for a laptop with plenty of battery life, a dedicated GPU, a high-end CPU, multiple cores, or the latest Intel Core. Here is a list of the best laptops for AutoCAD, followed by a buying guide to help you select the best laptop for AutoCAD. Those who most frequently run AutoCAD include architects, designers, engineers, and other CAD professionals or industry workers who need to render models, blueprints, and other designs. CAD software such as AutoCAD runs best on work station laptops and other modelsĪutoCAD is a type of computer-aided design (CAD) software developed by Autodesk. The laptops used for making these should be great as it is, but more importantly, should also be capable of handling large programs and software such as AutoCAD-which is where those important projects and ideas materialize. Industries where visuals are everything rely on advanced systems and computers to get their models, blueprints, images, and renderings across accurately. When you purchase products through our independent recommendations, we may earn an affiliate commission. Thomas has been connecting North American industrial buyers and suppliers for more than 120 years. Welcome to the Thomas guide to the best laptops for AutoCAD 2023. Many people that undergo this eye surgery do regain complete vision after surgery. The success of this surgical procedure depends upon various factors that should be discussed with your eye doctor. This procedure is typically performed using general anesthesia in our retina surgery center. After the vitreous gel is removed and the retina surgeon clears the area a saline solution is injected that fills up the inner chambers of the eye. The initial start of the procedure involves removing the vitreous gel through very small incisions. Viterctomy is a retinal detachment surgery where specialized instruments and techniques are used. For a more detailed explanation of the scleral buckle procedure one of our Maine retinal detachment surgeons can provide a complete explanation. In the scleral buckle procedure a surgical placement of a silicone band will be placed around the eye to help the retina become attached again. Scleral BuckleĪ common form of retinal detachment repair is called a scleral buckle and has been used for over 30 years. Make sure to consult your retina specialist regarding the best retina repair options for you. If the retinal detachment or tear has developed to a critical stage this procedure might not be applicable. The cryotherapy procedure typically causes little to no discomfort. Like the laser photocoagulation procedure the frozen area leaves a tiny scar the helps to weld the retina to the eye wall. The burning results in a scar that welds the retina to the back tissue of the eye Cryotherapyĭuring the cryotherapy procedure a retina surgeon uses intense cold to freeze the location of the retinal tear. The laser treatment involves your retina surgeon directing the laser through a contact lens or ophthalmoscope that burns the area around the retinal tear. This laser procedure is known as laser photocoagulation. If the retinal detachment is relatively minor, a laser treatment might used or a procedure called. After your eye health examination your doctor will discuss possible treatment options. Please note that the expert retina surgeons at Maine Eye have the experience and training to properly treat and diagnose retina detachments. Listed below are a few treatment options that you can review. When you have been diagnosed with a retinal detachment your doctor will suggest a particular treatment option. The retina doctors at Maine Eye will use a light magnification instrument to view the inside of the eye. Repairing retinal detachmentsīecause the retina is in the back part of the eye and is not visible from the outside, special camera equipment is required for diagnosing a retina detachment. If you are experiencing blurriness in the center of your vision you should seek the help of one our retina specialists for immediate treatment. If the retina completely detaches from the back of the eye vision will become drastically worse. Warning signs of retinal detachments will include seeing flashing lights or floaters and even seeing patches of gray move across the spectrum of your vision. You may be able to prevent visual loss or serious problems if you have regular eye examinations. If your eye doctor has been concerned about the health of your retina, then getting proper patient education on this topic is crucial. When fluid passes through a tear, it will lift the retina from the back of the eye making a detachment. As the vitreous gel becomes more liquid it may pull and then tear. As a person’s normal eye ages, the vitreous gel contracts and then becomes more liquid. A retinal detachment is a serious problem that almost always causes vision loss unless it is treated. Share your PC or mobile phone screen content onto a large screen for presentations or meetings, demonstrate your product to potential customers remotely. Mirroring movies, games, photos, and more onto a larger screen for a better visual experience. LetsView APP provides access to LetsView Chat, an AI chatbot powered by GPT4.0, that you can rely on as a reliable work assistant. The remote screen mirroring feature will help you cross the network, just enter the remote cast code, and the two devices will share the screen over a distance.ĭrawing, whiteboard, document presentation, screen capture, and screen recording of a mobile phone screen are also available. Screen mirroring is also possible when you are on a different network. Our desktop version also enables mirroring between PC to PC, and PC to TV. In addition to the mobile version, LetsView covers various platforms. *Screen mirroring between PC/tablet and TV LetsView perfectly fit most of the TVs on the market. Whether you're watching a movie, watching a sporting event with the family, or giving a business presentation on TV, mirroring your phone's screen to a larger display has never been easier with LetsView. *Screen mirroring between mobile phone and TV Also, you can even control your computer with your phone. Mirror your phone screen to your Mac or Windows computer, enhance your favorite live stream viewing experience, or present content on a bigger screen without any limitations of your phone's screen size. *Screen mirroring between mobile phones and PCs With LetsView, you'll have endless possibilities for communication and entertainment in your daily life. Moreover, LetsView also offers AI chatbots as your personal assistants. Send feedback from "Me" > "Feedback" from the LetsView app.Looking for high-quality and free screen mirroring app? Look no further than LetsView! Easily mirror or cast your phone, tablet, or computer screen to your TV, PC, or Mac. Then your device will be mirrored successfully. Select the name which is displayed as "LetsView + your device's name". Access Control Center and tap Screen Mirroring. Open LetsView app and search for the device you want to mirror to.ģ. Make sure all the devices are connected to the same WiFi network.Ģ. Therefore, you will never miss the important message popups and keep track of all special notifications on the computer. When screen mirroring PC to phone, you can take full control of the computer screen with your fingers. LetsView also offers the real-time whiteboard feature during the teaching process, which helps marking the key points in time. What's more, this feature can be used to mirror phone to phone, cast phone to PC, and stream PC to phone.ĭocuments, PowerPoint, and other teaching materials saved on the mobile phone can be quickly displayed on PC, Mac and smart TV. With this tool, you can broadcast your very own gaming content including PUBG Mobile, League of Legends, Call of Duty, Mobile Legends and more! The app makes it easy to share gameplay with your fans and keep wonderful moments on your phone and PC.Įven if it is not on the same WiFi network and place, the screen sharing between two devices can also be realized. Live streaming platforms such as YouTube, Twitch, Instagram etc are also supported by LetsView. There is no need to purchase any cables, you can make a connection to do presentation during class and conference efficiently. LetsView enables you to mirror iPhone/iPad to computer, TV, projector and other smart devices wirelessly. In other words, LetsView enriches the methods of communication and entertainment and it also plays an indispensable role in our daily life. Not like dropped frames it’s just like a slow motion version of what I’m doing.I don’t know why they ruined something that worked perfectly and reliably, but I’m going to assume it has to do with money and I will be expected to shell out a few bucks to get back to the original excellent experience I used to have just an update ago.If this is true I’m disappointed as I chose this app because it worked better than apps that cost money but now that it doesn’t I don’t see use for it anymore.If this gets fixed I will update my post and my rating but as it stands this app has become insurmountably useless and just overall bad.2 stars cuz it was actually good and functional at one point It’s never failed me before but now not only does it randomly just stop for no reason in the middle of my stream ruining my stream, the actual playback is now in slow motion. It’s extra bad because I livestream mobile gaming via use in tandem with slobs. I was a flawless app worthy of five starts plus and extra star but now since an update my application suddenly stops working for no reason. Around 22 percent of astronomers work for the federal government directly, according to the BLS. NASA isn’t your only option for a government role in astronomy. If you want to get involved in astrophysics research at NASA, consider taking part in an astrophysics research competition or applying for the Hubble Fellowship Program or the Roman Technology Fellowship Program. NASA astronomers’ studies in astrophysics encompass work in laboratory astrophysics, characterization of planets listed in the agency’s NASA Exoplanet Archive and research study of the solar system using the Stratospheric Observatory for Infrared Astronomy (SOFIA) aircraft. If you work as an astrobiologist for NASA, part of your job might be to learn the chemical and physical properties of stars, planets, galaxies and other celestial bodies through studying the radiation they produce at different wavelengths, including ultraviolet, optical and infrared wavelengths. NASA has an entire branch dedicated to astrophysics, the area of astronomy that focuses on the physical properties of celestial bodies and on the application of physics laws and principles to space. Some NASA astrobiologists search for environments on other planets that could support human life.Įxamples of astrobiology research at NASA include a mission to use a rover to collect a sample of Martian rock that could hold signs of ancient life and the discovery, made using the Hubble Space Telescope, of evidence of water vapor on one of Jupiter’s moons. They may also look for signs of past life on Mars and other celestial bodies, like the moons of Saturn and Jupiter, that are part of our solar system. Astrobiologists study the origin and evolution of life on Earth, including distribution, diversity and clues to what the future holds for living things on our planet. Astrobiology is concerned with every aspect of life on planets, including our own. Is there life in outer space? That’s one of the questions astrobiologists confront, but it is far from the only concern of their field. Through their contributions to NASA missions and to the field of astronomy more generally, astronomers help develop technologies that have practical applications on Earth – including in fields like medicine and energy production – according to the BLS. In turn, the data produced by NASA missions help to advance the field of astronomy, allowing scientists in this field to develop and test theories. NASA space explorations and other research-gathering missions build on existing knowledge of the universe gleaned through astronomical research and observation, according to the United States Bureau of Labor Statistics (BLS). In many ways, astronomical observations and research and NASA missions are interrelated. Some astronomers support NASA missions by using their knowledge of scientific instrumentation to design new research instruments and analyze and interpret the data those instruments collect. NASA astronomers, in general, use satellites to observe the stars, planets and galaxies and use computers to analyze, model and manipulate data to draw conclusions. NASA considers astronomers to be one type of physical scientist – along with roles like physicist, chemist, meteorologist, geologist and oceanographer – working within the broader category of aerospace careers. In NASA, the objectives of astronomers are to further the scientific community’s knowledge of the universe and the celestial bodies that compose it and to support the agency’s research and space exploration missions. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. That's because humans are genetically wired that way. When an audience hears a host speak about their business or industry, their natural inclination is to connect, bond, and react. Podcasting Pros Connection and Building Relationships If you're interested in creating a business podcast, identifying where your strengths and weaknesses lie is essential. We all have blind spots in our skill sets. So, you want to commit to a podcast? Then, you need to ask yourself, do you or your team have the relevant skills to do so? If not, do you have the time and space to learn the podcasting basics? Do you have the budget to bring in a podcast production service to help refine the process? Just the thought of setting up and using all that technology can be a novice's personal "white whale." That's why so many content marketing strategies focus on written content instead.Īs a standard, most teams have dedicated content writers who understand reader engagement and SEO, but often lack the hard skills required for podcasting. Let's face it, recording a podcast can be intimidating. A solid, polished podcast takes time, planning, technical know-how, and strategy. But there's a quick way to do something, and then there's a professional way to do something. After all, the basic notion is simple you sit down, record, and upload your audio. There is a reasonably low entry barrier to creating a podcast. If you're not intentionally seeking out audio content, you'll probably prefer skimming a blog post. Nine times out of ten, consumers would much rather read a blog post than listen to an entire podcast episode. Listening to a podcast takes time, work, and commitment. While this technology is only going to get better, for now podcasters shouldn't rely solely on Google's clunky transcription feature to take care of their podcast SEO strategy. They do this by automatically transcribing episodes and using this text as metadata. For years, podcasters have had to rely on show notes and transcripts to help index their podcast content and increase their discoverability.īut, since 2019, Google Podcasts have been refining their algorithms and technology to make it possible to search episodes. Naturally, written text is much faster to load, find, and share than audio. However, it appears that Google is working towards making indexing podcast audio a reality. This is because search engines love unique and relevant written content.įor the most part, blog posts are made up of text, making it easier for search engines to crawl and rank them, which increases search result visibility. Blogging, Podcasting, Search Rankings, and DiscoverabilityĮven if you have a minor understanding of SEO, you'll know that blog posts have a much higher advantage of discoverability over podcasts. |
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